When you think of a cocktail, most will associate them with a high alcohol content. Tipples like a martini or an old fashioned are made primarily using spirits as a base, and as such have a very high alcohol content. With so many people cutting out alcohol from their diet, mocktails have taken centre stage, as they have the same flavours and beautiful presentation without the alcoholic content.
Mocktails may have started as a method for mixologists to experiment with flavours and new cocktail mixtures without adding high cost spirits to the mix. With the concept of ‘dry January’ suddenly a lot more guests at restaurants and bars were looking for an alcohol-free alternative drink to try while out with friends, and mocktails became a marketable product. Driven by the health and wellness movement, individuals are far more likely to have different dietary needs such as vegan or vegetarian diets, as well as cutting out specific foods and drinks such as dairy or alcohol. With a far more health-conscious society, the number of non-drinkers looks set to rise rather than fall in the near future. Many more customers are not drinking at all, or drinking very low amounts of alcohol.
Non-Alcoholic Options
While drinking alcoholic beverages in small amounts, such as a few glasses of wine occasionally on a night out, will not be harmful, drinking an excessive amount of alcohol on a regular basis is bad for your general health. With many choosing not to drink at all, cutting drinks and foods containing alcohol out of their diet, many restaurants have taken to serving mocktails as a non-alcoholic option that is just as delicious as the real thing. Reducing or cutting out the alcoholic content of a beverage to gain a new customer base is not only a trend for cocktails. Non-alcoholic versions of a range of different drinks are becoming readily available, with alcohol-free beers and spirits becoming a popular option for those who are cutting down on their drinking.What is enjoyable about Mocktails?
Mocktails are far from the only non-alcoholic option on a menu – so why have they risen in popularity so quickly? Mocktails have quickly gained prominence and a lot of fans; here are a few reasons why.- Presentation
- A Range of flavours
- Conversation
- Premium Taste
- Universally Available